How do celebrities profit from Instagram (with examples of some of them’s profits)
How do celebrities earn from Instagram?
Celebrities in any field are the most profitable of all, whether on Instagram, Facebook or YouTube.
Therefore, knowing the way they make their income is very important.
This is so that one day, if you decide to make money from Instagram and make your way to becoming an influencer, you can know how to take advantage of that.
The methods of earning celebrities from Instagram are not different from the methods of any ordinary person…
But the secret lies in the number of followers of their accounts and the relationships that have formed over time.
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So let’s get started quickly and get to know me….
Who are Instagram celebrities (Influencers)?
Instagram celebrities are people who have a huge number of followers and many people know them. Some may confuse them with influencers, but they are completely different.
An influencer is a person who can influence his followers and motivate them to purchase specific products.
There are a lot of celebrities (such as entertainment content creators) but they are often not influential.
Likewise, there are many influencers who do not have a huge number of followers, but they can influence the small audience that they have, and achieve through them what celebrities cannot achieve.
There are also celebrities and influencers at the same time, and this applies mainly to artists.
Learn about:The number of followers needed to start earning from your Instagram account
How much do celebrities earn from Instagram? (global examples)
The amount of profits from Instagram varies mainly depending on the number of followers. If the number of followers is between 10,000 and 100,000 followers, then the profit will usually be 200-500 dollars, but if the number of followers exceeds 150,000 followers, the profit will usually exceed 1,500 dollars per month.
In a previous topic, I talked in detail about why increasing the number of Instagram followers means increasing profits from it. Be sure to check it out to learn more.
Now let me share with you some of the profits of Instagram celebrities according to the Influencer marketing hub
1- Cristiano Ronaldo
Cristiano Ronaldo has been at the top of the list of the most profitable Instagram celebrities for more than 3 years.
He has more than 450 million followers on his account.
Therefore, the advertising price paid on this account ranges between $600,000 and $1 million.
2- The Rock
Dwayne Johnson, known as The Rock wrestler and the most famous Hollywood star in recent times, is in second place on our list.
This account has about 309 million followers and gets huge interaction on any content it uploads.
Therefore, the price offered to him for advertising is very normal, as he receives 500 thousand to 850 thousand for one post on his account.
Since The Rock is famous for his excellent muscular physique, it is very natural for fitness companies to advertise through him.
3- Adriana Grande
Being an actress, singer and songwriter does not make her one of the highest earning Instagram celebrities.
But those 304 million followers are the ones who made it this way.
The cost of advertising sponsored by Adriana Grande ranges between 500 – 830 thousand dollars.
Although these are estimated numbers, they are somewhat correct.
4- Kylie Jenner
Kylie Jenner is one of the most famous beauty and fashion influencers on Instagram.
Perhaps the reason for her fame is that she is part of the Kardashian family.
But that’s definitely not the reason why different brands are flocking to it.
Kylie has about 327 million followers on her official account.
This is certainly the main reason behind the very high cost of advertising, which amounts to 500,000 to 900,000 dollars.
Many international brands have already advertised and achieved double the profits they paid.
It is also worth noting that it has a brand in its name that specializes in cosmetics and women’s clothing.
5- Selena Gomez
Selena Gomez is one of the most famous singers in the world, and the truth is that she has a huge fan base that she can influence simply by publishing anything.
Gomez has about 311 million followers on her Instagram account, and thus she is one of the most important celebrities on this list.
The price of one ad on Selena’s account ranges between 480,000 and 800,000 dollars.
Selena has made many advertisements for fashion brands.
6- Huda Qattan
Huda Kattan is one of the most famous Arab influencers in the field of beauty and skin care.
The number of Hoda’s followers is approximately 50 million, which certainly made her part of the list of the most profitable celebrities on Instagram, even among all these foreign influencers.
All numbers are estimates, but some sites say that with this number of followers, it may require up to 100 thousand dollars per post.
In addition to its own store through which it sells its products.
How do celebrities earn from Instagram?
The ways celebrities make money from Instagram are not very different from the ways any ordinary person makes money.
But there are some methods dedicated entirely to celebrities, and this is certainly due to the size of their audience and their ability to influence them.
Most celebrities mostly rely on these methods that I will list for you here.
In order from most popular to least popular methods.
1- Sponsor ads
All of the above celebrities’ earnings were from paid advertising.
For your information, it is the easiest and most profitable method for any influencer on Instagram.
All he needs to do is upload a post or story containing the product that the advertiser is sending to him.
But….
Despite the ease of this method, getting an advertiser who pays good numbers requires only one thing…..
Millions of followers, or at least 100,000 followers, for small brands.
Celebrities don’t have specific content, mostly they are content.
But brands are also looking for celebrities (or specialized accounts) to advertise with.
For example, accounts that specialize in sharing skin care steps or pet accounts also receive advertising offers from major companies that offer products in the same field.
Therefore, it is not limited to celebrities. You can start an Instagram account in a specialized niche, increase the number of its followers, and brands will seek you to advertise with you.
2- Launching a distinctive brand or an exclusive production line
Kylie Jenner, Huda Kattan, Cristiano Ronaldo and many other celebrities have their own brand.
- Huda Kattan owns a beauty brand and a store in her name.
- Kylie owns 4 brands to her name.
- Ronaldo also owns his own CR7 brand, which includes several companies in various fields.
Therefore, the natural development for any influencer who has huge popularity and excellent interaction on his account is to launch his own brand.
If he does not have sufficient experience in such a matter, some ask factories to launch a specific production line for him.
Therefore, he can also benefit from his huge audience to promote his own products.
3- Paid partnerships (Brand ambassadors)
Brand ambassadors are also an excellent way for Instagram celebrities to make money.
Here partnerships are similar to paid advertisements, but the difference here is the time period.
Mostly, brand ambassadors receive money on an ongoing basis for a certain period of time in exchange for representing this brand on many occasions and advertising for it on an ongoing basis.
A brand ambassador is considered a direct representative of the company and is chosen according to his morals, behavior and appearance.
That’s why brands choose their ambassador carefully.
Brands do not choose artists or celebrities in general…
But mostly celebrities are chosen in the field of branding or in any field close to it.
4- Launching a store on Instagram
Instagram stores are one of the most important ways for celebrities to earn money.
Because launching an online store here is a very simple matter, many Instagram celebrities prefer to sell through it.
But you definitely need products in order to launch the store and achieve sales.
Therefore, launching a store on Instagram depends mainly on the influencer having his own distinctive product.
5- Content ads from Instagram
Content ads are also one of the most popular methods used by many accounts on Instagram.
Meta Company decided to invest $1 billion to encourage content creators to create more.
Here the influencer can place ads on his videos in 3 specific places:
- Below the video
- In the intro of the video
- While playing the video.
This feature is available for both Facebook and Instagram.
It is worth noting that many people have already said that the advertising profits provided by Facebook are excellent and worth trying.
Celebrities often do not take advantage of this feature because their profits from other methods are large, but this feature is used extensively on their Facebook accounts.
The other reason for the lack of use of this feature, which is called (Bonus), is that it is by invitation only.
If Instagram finds that you deserve to be part of this experience, an invitation will be sent to you to participate and get started.
6- Marketing affiliate products
International artists and celebrities often do not do this.
But celebrities who have a medium or somewhat small audience but specialize in one niche often market some affiliate products to their audience.
Starting from 5000 you can definitely market to your audience.
But for me, I always prefer to start with 10,000 followers, and this is simply because through this number you can activate a very important feature, which is Swipe up.
This feature is what enables Instagram celebrities to put a link in their stories.
Once a person swipe up, he will be transferred directly to the product.
7-Badges and paid subscriptions
Badges are one of the existing methods that enable Instagram celebrities to profit from their content.
Badges look a lot like stars on Facebook.
Here, followers buy those badges, and when the influencer comes out in a live video, followers can start giving the badges to them.
The problem here is that you need at least 10,000 subscribers, in addition to that it is only available to content creators in the United States.
As for paid subscriptions…
In some countries, a new option called (Subscription) has also been made available.
Here, the influencer can start collecting monthly subscriptions from followers for his content in exchange for premium content.
This feature is similar to the subscription feature that YouTube also added.
But although YouTube makes it available to all potential content makers to make a profit from their content, this feature is only available to some Instagram celebrities.
These are all the ways that celebrities can make money from their Instagram accounts.
If you think there are some other methods that I didn’t mention, why don’t you post them in the comments for us?
Now tell me…
Do you only want to know how to make money with Instagram celebrities, or do you want to become one of them?